first draft: audio-visual

https://www.youtube.com/watch?v=j211Zo3KxgM




Feedback:
- the quality is very weak
- there is no evidence of a strong narrative
- lacks the conventions of a documentary, no real evidence what the show is about

Draft article.

(300 words)

Opening:
"Yes" will be your instant answer if you believe that you are lazy, self-indulged, consumed by technology and well, because you're reading this magazine! But these are the myths that you believe in

We meet with the director of a new one-off documentary, Claudia Smith, who gives us an insight on the analysis of millennials and their associated stereotypes, this is what she had to say

 First:

"I’ve always had an interest in the generation that we live in, I strongly believe I am a millennial – so I had to make a documentary about me!” She carries on explaining how Channel 5 commissions gave her this opportunity to produce something unique, therefore she had to "grasp at the chance to produce something entertaining" yet report on the current issues that millennials face every day. A walk down the garden, we asked Claudia a couple questions…

 Second/Third:

GY Editor in Chief: What was your drive in making this documentary?

Claudia Smith: I saw there was a gap in the market – I only saw documentaries reporting on historical facts and not hot topics; excluding the fast-growing population of millennials. This was my chance to create something modern for Channel 5. You can see it Sunday 30^th November at 10pm.

GY: What can we expect from the show?

CS: It’ll be a different format to your typical documentaries, the show is based on ‘question and answer’. I wanted viewers to feel like they can have a say and relate themselves to other millennials in the show. We see a young girl, Lily Fakile who answers whether she “is consumed by social media”, her answer shocked the crew as she described it as a drug – “you don’t realise how much you’re on it until you start to crave the need to always be on your phone”.


GY: Is there a particular part in the show that may shock viewers?


CS: Not so much shocked but they will be surprised to find that not all stereotypes are negative. Many of our participants named positive stereotypes (add more from interviews)

Layout designs for magazine:

Front cover:

Double page spread:



FINAL magazine pitch:

Front Cover

• One main image of one of the subjects that I interviewed in my documentary, composed in the centre of my magazine to make it bold and intrigue readers to find out the story behind the main image
• GY, is a two letter title therefore with the research I have done I have noticed that short titles are generally placed on the top left of the magazine. I will keep with this convention as I believe readers will like the familiarity of a new lifestyle magazine and feel comfortable to pick it up and buy it
• The colour of the front page will link to the fact that the target audience are millennials. Millennials are known for their high technology, modern vibe and stylistically simple appearance. Therefore, using a modern theme and the idea that technology is involved I will use a greyscale colour theme however with the analysis I have done on a front cover I realise I will need to place a bolder or slightly out of theme colour that will attract readers
• The font I will be using will be serif typeface, this is a typical convention that magazines use. I will specifically be using Sans Serif on my front cover in bold. I have decided to do this because I feel millennials will be more attracted to modern text and not Serif which has the element that the magazine is targeted to older band of millennials. I believe my magazine is targeted to the newer band of millennials and more into their technology. I have not decided if I will have all my texts in capital and therefore I will test this when I start creating my magazine.

I still have a couple elements I want to test out, for example deciding whether the title is in the foreground or the model. Above are the factors of the magazine I want to generally use as it uses conventions of magazines however still has elements of 'new lifestyle' magazine that I will create that will also differentiate to other magazines.


Double Page Spread

• For my title I will leak the title over the two pages. The reason for this is that I can make it clear to readers the articles are related to each other
• The main image of my double spread will be of the people I have used in my documentary, therefore it keeps a sense of relation between magazine and audio visual to readers so that they are interested in the peoples lives and watch the show to find out; this will be my main image. Following from this I will has smaller images (max 3 more) to fill out the page and because it is also a convention of a magazine
• Carrying on from the above point, in my articles I will use an interview style transcript so readers can get a flavour of the show. The questions I use in my show will be from my documentary, it teases the readers as the questions will be on the controversial side and what other millennials want to know about themselves they will be willing to watch the show
• As my documentary is based on an interview/quiz-like theme I have decided to add rhetorical questions where it questions my millennial readers about themselves, therefore I will address my readers and make them feel like they are part of the show and its context
• Like my front cover, the colour used will be associated with its readers; modern, high-quality, sophisticated. Millennials are known to be the most highly skilled in technology and I believe colours like, gold, silver, white and black associate with this. 

As my audience will be 18-35 years olds I also have no gender or ethnic specific audiences as I want to target the cohort of millennials as a whole rather than marginalise other groups. 

Content Analysis: double page spread

• a Magazine Double. Page Spread Shows that majority of the double page is taken up by the photograph of the interviewee. When an interview takes up a double page in a magazine, they allow the title to bleed onto the other page in order to show the reader that the pages are linked.]